Tara Asquith serves as the Senior Vice President and Product Manager for Fidelity National Financial (FNF) and the Chief Product Officer for SoftPro. In her role, she is responsible for connecting FNF agents with the full spectrum of resources and tools available.

Tara is dedicated to equipping FNF agents with the tools they need to enhance their productivity and efficiency, often anticipating their needs before they arise. Her primary objective is to maintain Fidelity National Financial’s agility, enabling swift adaptation to evolving market demands. Tara’s passion for engaging with people and fostering relationships with agents makes her an invaluable resource.

With a career in the title insurance industry dating back to 1988, Tara began as a title agent in Pennsylvania and New Jersey. She has since gained extensive experience in various facets of the business, including title searching, examination, and underwriting. Prior to joining FNF in 2008, she was the National Product Owner for the TitleWave software at LandAmerica.

Tara holds a Bachelor of Arts in Business Management and Management Information Systems from the University of Delaware and is a Certified Project Management Professional.